Microsoft Edge

Microsoft Corporation · 4.65★ · 579,111 installs

consumer-chosen

Evidence

4.1% of all ratings are 1–2★ (unhappiness index 6/100)

What to build

Engineer for instant response and advertise the speed difference.

Complaint themes

• Performance

  Perceived performance is a quality bar the incumbent has stopped meeting.

  Aj Stark, T-ville Ala!

  An App out of Place!

• Aggressive paywall

  Value is gated before users feel it; trust is destroyed at the worst moment.

  Microsoft Edge has been a complete game changer!🙏😀🌎❤️😊🙏

  Microsoft Edge has been a complete game changer!🙏😀🌎❤️😊🙏

• Onboarding barrier

  Users churn before reaching the value moment; better onboarding lifts retention.

  An App out of Place!

  An App out of Place!

• Missing capability

  Explicit feature asks — the closest thing to free product requirements.

  My Safari replacement

  My Safari replacement